Online-Marketing (EN)
Letzte Sendung am 22.03.24 um 16:00 Uhr
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Podcast-Kanal: The Agents of Change Podcast: SEO, Social Media, and Mobile Marketing (Formerly The Marketing Agents Podcast)
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Podcast-Sendung: How To Optimize for Voice Search (Alexa, Siri, and Google Assistant) ? Courtney Cox Wakefield
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Thanks to Siri, Alexa and Google Home ? among other devices ? voice search is having a huge impact on content marketing, and will account for nearly half of all searches by 2020. Which makes sense when you think of the consumer convenience it offers with better efficiency and cool tech options. But as Courtney Cox Wakefield reminds us, optimizing your content for voice search is a totally different beast than optimizing for text. So if you want to be found in voice search, you need to make some changes to your current SEO and content marketing strategies.>